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The Longest Day is an annual fundraising event held to support the fight against Alzheimer’s disease by the Alzheimer’s Association. The ACBL was an inaugural global partner for this effort, and after 10 years of participating, bridge players have raised more than $9 million! (Funds raised in Canada are donated to the Alzheimer Society of Canada.)
The event spans the longest day of the year, the Summer Solstice, and symbolizes the challenging journey of those living with Alzheimer’s and their caregivers.
Bridge is uniquely suited for The Longest Day because studies have shown that playing strategic games, like bridge, help keep your brain healthy.
How Bridge Players Can Help
Both clubs and players can support The Longest Day.
As a player, simply playing bridge at the club during the event will raise funds, as sanction fees go directly to the Alzheimer’s Association or Alzheimer Society of Canada. In return, you’ll earn elevated masterpoints in The Longest Day games.
U.S. clubs can register to be an official fundraising team at www.alz.org/acbl which will give them a special link to use for direct donations for their team.
Fundraising isn’t limited to contributing sanction fees or direct donations, though. Things like bridge lessons and raffles or even just a simple online donation to your local team go a long way in this fight.
The Longest Day 2024
For 2024, face-to-face clubs can choose one day during the week of June 16-23 as their Longest Day for special fundraising games. Sanction fees from Virtual Club games during the weekend of June 22-23 will automatically be donated.
Use the buttons above to sign up your club (or group of clubs), Unit or Tournament as an official “team” fighting to end Alzheimer’s on The Longest Day. To demonstrate your commitment, we ask each bridge team to raise funds and awareness to fuel the care, support and research efforts of the Alzheimer’s Association.
When you register to participate in The Longest Day, you will receive:
- Registration toolkit complete with Team Captain Guide and The Longest Day branded materials from the Alzheimer’s Association
- Coaching emails to guide you from team planning through event day operations
- The opportunity to win The Longest Day prizes
Use the code “ACBL” for free registration on the Alzheimer’s Association (US) website.
Register Your Event with ACBL
Thank you for your interest in The Longest Day. While official registration is encouraged and makes your event more fun and exciting for your players, it is not a requirement to hold Alzheimer’s games.
For both face-to-face and Virtual Clubs, the fees are $5.15 per table for games with 18 boards or more and $4.67 per tables for games with 12-17 boards.